For Pharmapreneurship Students, It鈥檚 All in the Pitch
As part of the Pharmapreneurship initiative, seven students pitched their innovative business ideas in this year鈥檚 Dolphin Tank, an annual spring event that spins off the hit TV show 鈥淪hark Tank.鈥
Participants of Dolphin Tank 2022.
The second- and third-year students are all enrolled in the , a focused course of electives for students in the Doctor of Pharmacy (PharmD) program. They spent the academic year conceiving, cultivating, and developing an original idea while also developing business models.
Their work culminated in a 7-minute marketing pitch in the Pharmapreneurs鈥 Farm in Pharmacy Hall in front of four judges. In contrast to 鈥淪hark Tank,鈥 the judges in Dolphin Tank aimed to be gentler in their feedback, knowing that the students are still early in their pharmapreneurial careers.
Meya Ngundam, a student who just finished her third year, pitched LabConnect, an idea that would introduce eco-friendly practices to research labs.
鈥淒olphin Tank was nerve-racking but exciting,鈥 Ngundam said. 鈥淚t can be intimidating to introduce your idea to a panel that knows so much about innovation, yet it gave me a sense that there is a huge network of mentors at the university to reach out to.鈥
After a successful pitch, Ngundam said she鈥檚 considering turning LabConnect into reality.
鈥淭he whole experience made me want to expand my idea,鈥 Ngundam said. 鈥淚t meant a lot to me for such a talented group to tell me I had a good idea. Now I think it would be a waste not to give it an honest try.鈥
This year鈥檚 Dolphin Tank judges were:
- Natalie D. Eddington, PhD, FAAPS, FCP, dean and professor, UMSOP
- John Gregory, BSP 鈥76, Founding Pharmapreneur and board chair and CEO, Gregory Pharmaceutical Holding, Inc., and founder, King Pharmaceuticals
- Cal Knowlton, PhD 鈥93, MDiv, Founding Pharmapreneur and co-founder, Tabula Rasa Healthcare
- Jenny Owens, ScD, MS, assistant dean and associate professor, , and executive director, Graduate Research Innovation District (The Grid.)
鈥淟earning how to pitch effectively can be harder than it looks,鈥 Owens said. 鈥淚t鈥檚 important for students to understand their audiences and be able to communicate the value of their ideas to build trust. Investors aren鈥檛 just investing in their ideas but are often focusing on the founder pitching these ideas. Pitching can be very intimidating to many, and I think it鈥檚 great that students get to practice that skill in an event rich in support and feedback like Dolphin Tank.鈥
An initiative created by UMSOP in 2017, pharmapreneurship represents the development of pharmacy entrepreneurs and the school鈥檚 commitment to best position faculty, staff, and students to address the nation鈥檚 health care challenges.
鈥淎s we look toward the future of health care, pharmacists can play a big role in solving the problems of today, so at the School of Pharmacy we strive to cultivate a pharmapreneurial mindset in our students,鈥 said Magaly Rodriguez de Bittner, PharmD, BCPS, CDE, FAPhA, the Felix Gyi Endowed Memorial Professor in Pharmapreneurship and associate dean of clinical services and practice transformation, who is also the course manager for the pharmapreneurship pathway.
鈥淒olphin Tank is an invaluable experience for our students to gain real experience marketing their concepts to established pharmapreneurs. I鈥檓 so proud to see how far each of the students has come this year from initial business concept to mature marketing pitch.鈥